Author Archives: Century Media360

A brand incorporating the trendiest Memes in their marketing efforts and lookouts is termed Meme marketing of the brand. Approaching Meme marketing is nothing less than an art. A Meme marketing strategy is the process of inserting a touch of humor into specific marketing objectives. Marketers are well aware of the fact that Memes are […]

Competitor Analysis also known as competitive analysis is an evaluation of comparison to understand your company’s strengths and weaknesses to your competitors’ strengths and weaknesses. Understanding strengths and weaknesses diversely offers a business a better market positioning. Methodologies like how much people are aware of your competitor’s brands, their prices of products, earning reports, and […]

Digital marketing is the practice adopted by businesses to popularize identification, reach, and also to promote products and services among audiences. Digital marketing is a component of online marketing that keeps upgrading itself with the passage of time, so it holds prime importance for businesses to put up with the latest updates to ensure successful […]

Social Media’s help has allowed businesses to achieve success in improving their online presence, generating leads, and enhancing web traffic to the site. E-commerce business is the purchase and sale of goods and services, and the transmission of funds through virtual mode. Social Media has revolutionized the e-commerce industry. With dynamic environment people nowadays rely […]

A link is a network established between two pages. Search engine follows up with a link to find pages on the internet. This is termed as crawling. Link building is the marketing initiative to attach links to other websites to own website. SEO terms these links as backlinks. Google’s Andrey Lipattsev confirmed that the higher […]

Loyalty programs should be every brand’s vision. Establishing a loyalty program for life is not an easy job. It requires years of hard work to retain loyalty. It is important for brands to first focus on chances that approve building moments of loyalty with their customers. Focusing excessively on transactional processes can hamper the process […]