The Medium to communicate - Social Messaging Apps

The Medium to communicate – Social Messaging Apps

Now a day’s Social Messaging Apps are growing as an effective medium of engaging users. There are lots of users who are using messaging apps daily. So, it is a great opportunity for marketers to take the advantage for increase the business potentiality.

Today, We Are Describing Some Popular Social Messaging Apps Which Can Help Marketers To Develop Their Business.

What is Social Messaging Apps & why?

Social Messaging apps are now becoming most popular for connecting with friends, family & business. User can make voice calls, video calls & send messages to others. It is an easy & cost-effective way of communication, especially in those countries where the connectivity facilities are less. Even many apps are free for using.
You should also take the benefits of these social messaging apps for the growth of your business. It is the best way for you to connect with your users. As lots of people are using these apps, so it is a best way to get proper leads for your product or service.

These apps even allow you to send personalized messages to your users. We know that users always want to be important to your business, so this one to one interaction through messaging apps make them feel personalized.
Audience also wants business that is using this messaging app because they are busy & they don’t have enough time to make a phone call. It is an easiest way for users to connect with your business with questions & concerns which they have in their mind. So, this is the best way for your business to build a strong relationship with your users. Basically Social Messaging apps can assist you to earn conversion for your business.

Features Of Using Social Messaging Apps

Here are some common key features of the Social Messaging apps include –
• Capability of making voice calls & video calls
• Cost-effective, even some apps are free
• Instant messaging
• Photo sharing

Here is a list of some of the most important messaging apps in the world.

Messenger

Messenger is also known as Facebook Messenger because
Messenger is a product of Facebook. This app can be downloaded for free from any operating store. Currently it has 1.3 billion users & one of the best messaging apps to chat in real time with friends & family. There are many free stickers & GIFs which you can send to your friends & family. The best thing for this app is that there is no need to be logged into Facebook to use this app. It has the same feature, but it looks different depending on the operating system in use.

Messenger allows you to include Chat bots. Brands are integrating Facebook Messenger (particularly Chat bots), helps businesses to get customers, nurture leads, segment targeted audience & deliver relevant content. When the average email open rate is 5-10%, Facebook Messenger’s average open rate is 70-80% – within the first 60 minutes. So, if you have a Facebook business profile, messenger should be included with that. It is popular & free tool which permits you to provide better service to your users.

WhatsApp is also owned by Face book & it has also been downloaded by over one billion users. Basically it is popular for mobile user. In fact it is the second largest & more used messaging app in the world. This messaging app is easy to set up & user friendly with zero charges. Through this app you can share location, photos, contacts, videos & documents.

You can also make video & voice calls. For that you just need to grant the app to access your contact list. It has gathered many users due to its advanced features. It permits up to 250 people in a group chat so that it is an effective way for businesses to use this feature with users in house. It’s the primary messenger app in South Africa, Great Britain & South Asia.

We Chat

We Chat The roots of this messaging app have been coming from China. Also this service has over one billion users. Many of the users are living in Asian countries. One of the main features of this app is that you can call landlines & mobile numbers from this app. It also helps users to call your business from this app to get answers to their questions or concerns. Not only is it a communication app, but it is also a social media app & a digital payment method. It also features you to find a new friend nearby to you & also you can use the GPS function too. This app is also free & rising up to the high number of subscribers.

Skype

skype One of the effective global video calling app. It is basically a professional messaging app which is needed in our everyday life or a business. This app helps you to send messages, make phone calls & make video chats. It can be downloaded on your mobile or PC. There are many businesses that use Skype to connect people instantly as this is an easy professional medium of connecting people professionally. It allows people of companies to easily transfer files with offering numerous emojis. So, Skype keep balance between fun & functional.

Viber

With over 260 million users, it permits you to make voice calls, send text messages, stickers and emotions, share your favorite’s photos and make video calls with your friends. It can be downloaded free of cost. Color-coded encrypted messaging is also available here with group chats & self-destructing chats. Viber Out is one of the features of Viber which allows you to do international & domestic calls at low rates. Viber to Viber calls are always free. This app is mainly popular in these countries like Kyrgyzstan, Ukraine, Belarus, Armenia, Azerbaijan, Bosnia & Herzegovina.

SnapChat

This app is now becoming one of the most popular communication app. The type of communication in this app is different than most other messaging apps. It mainly allows people to send photos & videos between friends & family. People can also include text, Bitmoji images & emojis to their content.

The important feature of SnapChat is that the content disappears after sending & opening. Receivers cannot save the image or video files from this app (Unless they keep screenshots of a photo). People can also message one another through this app. But the conversations also disappear like photos & videos if the user doesn’t choose the option to save chats. It is a great way to post content to your story which everyone who follows your SnapChat account can see & help users to interact with it.

Line

With more than 203 million users, this app enables users to do free calls & send messages. It is the most popular app in the Asian countries. This app has many other features like line groups, video calls & voice calls, line stickers & line timelines. It offers one to one chats to keep conversation personal. This app has more features than other messaging apps. Users can send & receive money, network or play games. Line is especially popular in Japan & Taiwan.

One of the primary messaging App using in Iran, Uzbekistan, Ethiopia. 200 Million Users are using this app worldwide. This App contain with many exciting features such as fastest message delivery system. No limit and size of Media and Chats. Servers are spread worldwide for security and speed. Keep your message secure and save and also offering lots of value added feature in Free of cost. Users can easily use this app for personal and business purpose.

Conclusion

The Social Messaging apps are now becoming an important part of our daily life. We can connect people who are close or they live in different geographical locations & best way to promote brand recognition. These messaging apps are the fastest growing way to build a strong relationship with users, marketers & individuals through communication & engagements. It makes the communication more interesting than the regular messaging services. Users can not only chat with each other, but also can share photos, make voice calls & video calls too. The different feature of the apps is giving the user different tastes.