Author Archives: Subrata

Digital marketing mainly focuses on educating a targeted audience about a product or service to build their trust. Sales in the virtual space mostly occur because of how well you advertise a product or service online. When a business describes its product in detail, it gains more customer trust and long-term brand loyalty. To support […]

If the thought of ranking your website on the search engine ever just crossed your minds then you must know the parameters contributing to the success. One such is drawing recognized and reputable backlinks to your website. Now you must be wondering what the idea of backlink is and how it contributes to a website’s […]

Advertising your website on the search engine is a dream you should weave if you are wishing to create global impression. Talking about how can you present your brand and it’s products and services around the globe? The leading search engine i.e. the Google has introduced an idealistic feature termed as Google ads.  What is […]

 Listening to podcasts is a favorite pastime of us. It keeps us engaged, entertained and fills our hippocampus with required information.   What is a Podcast?  A Podcast is a digital audio or video file containing a series of episodes downloaded via internet on the computer or mobile for information and entertainment purpose.  Unknown Facts […]

If you have started your business in some time it is quite difficult to understand which marketing strategy shall profit your marketing vision. As marketing whether opting for traditional or digital it is essential to inform your audience about your brands and it’s specializations. However it is only possible by crafting thoughtful content where importance […]

As the landscape of digital marketing is vast and ever-evolving, to match up to the dynamics of the landscape there are various marketing strategies in presence. The various marketing strategies or approaches includes influencer marketing, email marketing, social media marketing, content marketing etc. Out of the wide marketing approaches today let’s explore the vision of […]