Swaying through a time where digital dependencies have elevated, people are relying on the technologies to resource immediate information. One of the Google officials stated that people blindly rely on the search engines to inundate with necessary updates. Google’s AI the Technology giant also popularly the leading search engine recently addressed a rising concern impacting […]
Author Archives: Century Media360
Do Hashtags Really Work? How To use Them To Increase Engagement in Twitter
A keyword or phrase converted to a hyperlinked word or phrase with a hash symbol preceding is termed as hashtag. The idea made its way to us following the footsteps of the web marketing specialist Chris Messina in the year 2007. Emphasizing the question, has Hashtags met the needs i.e. boosting the customer engagement? To […]
How AI can be Used for a Successful Risk Management
We are moving through a time when artificial intelligence and machine learning dominance will intensify rather than mitigate. There isn’t a single genre that these tools have not explored yet. Talking about risk management, this one is under scrutiny for businesses are integrating artificial intelligence and machine learning, a subset of AI to analyze and […]
Why is Guerrilla Marketing Effective for Marketing?
Guerrilla marketing is a unique, unconventional publicity stunt applied by brands to create awareness and promote products or services in real time. The idea made its way in early 1984 by holding the hand of American business writer Jay Conrad Levinson in his book Guerrilla Marketing. Unlike traditional advertising, this advertising endeavor captivates audiences’ attention […]
Ways to Create Brand Awareness for E-commerce Store
Electronic commerce abbreviated as E-commerce is a process encouraging interaction and trading between buyers and sellers in relation to products and services available virtually. There are 4 types of e-commerce business-to-business (B2B), business-to-consumer (B2C), consumer-to-consumer (C2C), and consumer-to-business (C2B). The idea of virtual stores has been present since the late 1990s. Now a question that […]
Facebook Smart Move to Use AI
Facebook turned 20 years this February 4, 2024. The platform was founded in the year 2004 by Mark Zuckerberg along with 4 of his Harvard classmates. The idea germinated in Zuckerberg’s head when the American students were handed with directories named Facebook. In the initial days, the social media platform was accessible to Harvard students […]
