ChatGPT an artificial intelligence tool, was conceptualized by OpenAI, a research laboratory inaugurated by Elon Musk. it was unveiled to the world on November 30, 2022. The Chat signifies chatbot operations and GPT means Generative Pre-trained transformer. ChatGPT is structured on Open AI’s foundational models like GPT 3.5, GPT 4. ChatGPT’s versatility has extended from […]
Author Archives: Century Media360
SEO vs PPC – Which One to Choose
SEO (SEARCH ENGINE OPTIMIZATION) Search Engine Optimization is designed to improve a page’s visibility and revenue in Google, Bing, or any other search engines used by people to buy or sell a product. The aim of SEO is to help bring visitors to our website. Advantages of SEO The arrival of organic traffic: When a […]
Customer Retention Metrics & How to Measure Them
Customer retention is a critical aspect of running a successful business. Acquiring new customers is important, but retaining existing customers is equally important. Loyal customers can drive repeat business, provide positive word-of-mouth advertising, and help establish a strong brand reputation. In this article, we will explore a few customer retention metrics and how to measure […]
What Can We Expect from Social Media in 2023
Social media has become an integral part of our lives, shaping the way we interact with the world around us. The platforms we use today may look very different in 2023, with new features and trends emerging to capture our attention. In this article, we will explore the Social Media trends of 2023 and what […]
The Power of User Engagement in Digital Marketing
In today’s world, digital marketing has become an essential tool for businesses to grow their reach and connect with their target audience. One of the key factors that determine the success of a digital marketing strategy is user engagement. It refers to the level of interaction between a user and a brand’s online content. The […]
How Responsive Web Design can Boost Your Online Presence
In today’s digital age, having a website is a must for any business looking to establish an online presence. But simply having a website is not enough; it must also be optimized for all devices to ensure that it is accessible to all users. This is where responsive web design comes into play. In this […]

