Author Archives: Century Media360

Do you think AI will impact our lives to a vast extent? To help you answer easily let’s simplify the contributions led over the different sectors. As cited by 2030, the AI industry is expected to hit a staggering $1,811.8 billion. With each passing day, the roots are strengthening, and businesses are actively dependent on […]

Event marketing means planning events to promote products and services directly to the right audience. To begin with, brands use events to connect with customers, build trust, generate leads, and raise awareness. As social media grew, it changed how brands promote events and reach people across the world. Earlier, events stayed local, but now brands […]

Standing in the digital era, a component that is diverting our attention towards it is the very popular “Influencer Marketing”. So what exactly is influencer marketing? In simpler terms, it is the process of channeling the influential social media personalities’ power, and credibility to promote business products and services amongst the influencer followers. Small businesses […]

Today, digital marketing demands personalization to offer audiences more convenience and relevant brand experiences. To begin with, personalization means tailoring content to audience’s needs and behavioral patterns for better engagement. Next, marketers design customized campaigns to understand audiences and boost interaction with products and services. Then, brands analyze audience motivations and adjust offerings to match […]

The specifications of marketing have crossed the boundaries of promoting goods and services amongst the people. However, it is more than what we conceive, the idea is to connect to the audiences’ and encourage them to participate in a conversation with the brands. In today’s time review is the first tab we open on visiting […]

A podcast is a digital medium downloaded from electronic gadgets like mobile, tablets, and laptops to listen to audio files. We all know how podcast influences our entertainment quotient daily however for content creators, and business personalities, podcast holds a special place. The urge for podcasts came into existence due to the need for background […]