Beneficial Performance Marketing Model.
Affiliate marketing is a most prospective way to make revenue online by generating sale through brands marketing and advertisement.
There are innumerable way to advertise your brand through- Email, Social, Display, Native, SEO, SEM, Content Modulation, Lead Generation.
Affiliate marketing helps to graph up the ROI and the merchants favour this model because it’s a ‘Pay for Performance’ model, the advertiser only bear the expenses on the result accrued.
The industry has four core players
• The merchant (like- ‘Retailer’ or ‘Brand’)
• The network(They have offers which the Affiliates need to opt & run. Also look after the payments.)
• The publisher (Also an affiliate or direct Traffic provider)
• The Users.
Some Benefits
• A performance base marketing model.
• Audience reach are higher.
• Cost Effective.
• Revenue beneficial for advertiser.
Century Media360’s affiliate program caters marketing solution through multiple advertising channels leading to drive revenue as it relies purely on financial motivation.